NAMIQ CompaiPA™

Enterprise AI Brand Naming, Trademark & Domain Intelligence OS

THE INTELLIGENCE BEHIND A GLOBAL BRAND

How to Name It, Clear It, Validate It, and Build a Brand Ready for Global Opportunity

Category: Brand Naming + Trademark Intelligence + Domain Intelligence

Core Promise

NAME IT. CLEAR IT. VALIDATE IT. OWN IT.™

NAMIQ COMPAIPA™

DISCOVERY ASSESSMENT

Define Your Naming, Trademark & Domain Intelligence Needs

Before a brand name is launched, registered, promoted, or built into a major commercial asset, it should be investigated within the context in which it will actually operate.

NAMIQ CompaiPA™ uses this Discovery Assessment to understand your business, naming objectives, target markets, proposed goods/services, trademark requirements, domain strategy and digital-brand ambitions.

Your responses will help us determine the appropriate NAMIQ CompaiPA Intelligence Scope for your assignment.

The more precisely you define the opportunity, the more precisely we can define the intelligence required.

SECTION 1

ABOUT YOUR ORGANISATION

1. Organisation / Company Name*

Response:

2. Contact Person*

Response:

3. Job Title / Role

Response:

4. Business Email*

Response:

5. Telephone / WhatsApp

Response:

6. Country / Primary Location*

Response:

7. Company Website

Response:

8. LinkedIn / Social Profile

Response:

9. Industry / Sector*

Response:

10. Briefly describe your organisation.

Response:

SECTION 2

WHAT ARE YOU NAMING?

11. What type of brand are you developing?*

Select all that apply:

☐ Corporate / Company Brand

☐ Product Brand

☐ Service Brand

☐ Technology Brand

☐ AI Product

☐ SaaS / Software Platform

☐ Mobile App

☐ Digital Platform

☐ Financial Product

☐ Consumer Brand

☐ Professional Service

☐ Consultancy

☐ Marketplace

☐ Investment / Venture

☐ Sub-Brand

☐ Programme / Initiative

☐ Other: ____________

12. Is this a new brand or a rebrand?*

☐ New Brand

☐ Rebrand

☐ Product Extension

☐ New Market Entry

☐ Brand Architecture Expansion

☐ Other: ____________

13. Working name, if one already exists:

Response:

14. Do you already have shortlisted names?

☐ Yes

☐ No

If yes, list them:

15. What prompted the need for a new name?

Response:

SECTION 3

BRAND NAMING OBJECTIVES

16. What should the new name communicate?

Select up to five:

☐ Innovation

☐ Technology

☐ Trust

☐ Authority

☐ Premium Positioning

☐ Global Ambition

☐ Simplicity

☐ Intelligence

☐ Security

☐ Speed

☐ Sustainability

☐ Human-Centred Value

☐ Financial Strength

☐ Strategic Leadership

☐ Disruption

☐ Heritage

☐ Other: ____________

17. What type of name do you prefer?

☐ Coined / Invented

☐ Abstract

☐ Suggestive

☐ Descriptive

☐ Acronym

☐ Compound

☐ Hybrid

☐ No preference

18. Are there names, words, prefixes, or suffixes you particularly like?

Response:

19. Are there names, words, sounds, or naming styles you want to avoid?

Response:

20. What should the name feel like?

☐ Premium

☐ Corporate

☐ Enterprise

☐ Futuristic

☐ Human

☐ Global

☐ Local

☐ Sophisticated

☐ Disruptive

☐ Institutional

☐ Technical

☐ Creative

☐ Other: ____________

SECTION 4

BRAND POSITIONING

21. What is your primary value proposition?

Response:

22. Who is your primary target audience?

Response:

23. Who are your most important customers?

Response:

24. What customer problem does the brand solve?

Response:

25. What makes your organisation or product different?

Response:

26. Who are your principal competitors?

List up to five:

27. How do you want customers to perceive the brand?

Response:

SECTION 5

GEOGRAPHIC & GLOBAL EXPANSION

28. Where will the brand launch first?*

Country:

29. Where will the brand operate within the next 3 years?

Select all relevant markets:

☐ Nigeria

☐ West Africa

☐ Africa

☐ United Kingdom

☐ European Union

☐ United States

☐ Canada

☐ Middle East

☐ Asia

☐ Australia / New Zealand

☐ Global

☐ Other: ____________

30. Which jurisdictions are critical for trademark protection?

Response:

31. Is international expansion part of the brand strategy?

☐ Yes

☐ No

☐ Under consideration

32. How important is international pronunciation and linguistic compatibility?

☐ Critical

☐ Very Important

☐ Important

☐ Moderate

☐ Low

SECTION 6

TRADEMARK INTELLIGENCE

33. What is the current trademark status?

☐ No search conducted

☐ Preliminary search conducted

☐ Trademark application filed

☐ Trademark registered

☐ Existing trademark being replaced

☐ Unknown

34. Do you already own any related trademarks?

☐ Yes

☐ No

If yes, provide details:

Response:

35. Has anyone advised you that the proposed name may conflict with another trademark?

☐ Yes

☐ No

☐ Unsure

36. What level of trademark intelligence do you require?

☐ Exact-Match Screening

☐ Similar-Mark Screening

☐ Phonetic Screening

☐ Visual / Logo Screening

☐ Semantic / Conceptual Screening

☐ Goods & Services Analysis

☐ Commercial-Use Search

☐ Common-Law Use Screening

☐ Jurisdictional Search

☐ Comprehensive NAMIQ Clearance Assessment

☐ Other: ____________

NAMIQ CompaiPA's methodology recognises that trademark conflicts are not limited to identical marks; similarity in sound, appearance, meaning and commercial impression can matter, particularly where goods or services are related.

SECTION 7

GOODS & SERVICES

37. Describe the products or services that will operate under the proposed name.*

Response:

38. What will customers actually purchase?

Response:

39. How will customers access the offering?

☐ Physical

☐ Website

☐ SaaS

☐ Mobile App

☐ Downloadable Software

☐ Subscription

☐ Professional Service

☐ Marketplace

☐ Other: ____________

40. Do you know your intended Nice Classification classes?

☐ Yes

☐ No

If yes:

Class(es): __________________

41. Are you planning to offer additional products/services under the same master brand?

☐ Yes

☐ No

☐ Possibly

Describe:

Response:

SECTION 8

DOMAIN INTELLIGENCE

42. What is your preferred domain?

Response:

43. Which domain extensions are important?

☐ .com

☐ .ai

☐ .co

☐ .io

☐ .app

☐ .tech

☐ .global

☐ Country Code

☐ Other: ____________

44. Do you already own the preferred domain?

☐ Yes

☐ No

☐ Unsure

45. If the preferred domain is unavailable, what is your position?

☐ Must have the exact .com

☐ Open to alternative extensions

☐ Open to modified domain structures

☐ Open to acquiring a premium domain

☐ Need NAMIQ recommendation

46. How important is domain availability to the final naming decision?

☐ Critical

☐ Very Important

☐ Important

☐ Moderate

☐ Low

SECTION 9

DOMAIN NAME VIABILITY

47. What are your priorities for the domain?

Rank from 1–5:

48. Are you concerned about similar domains already being used?

☐ Yes

☐ No

☐ Unsure

49. Do you require domain alternatives if your preferred domain is unavailable?

☐ Yes

☐ No

SECTION 10

DIGITAL IDENTITY & AI DISCOVERY

50. Which digital identities are important?

☐ LinkedIn

☐ X

☐ Instagram

☐ Facebook

☐ YouTube

☐ TikTok

☐ GitHub

☐ App Stores

☐ Marketplace Platforms

☐ Other: ____________

51. How important is search visibility for the new brand?

☐ Critical

☐ Very Important

☐ Important

☐ Moderate

☐ Low

52. How important is AI discovery / generative search visibility?

☐ Critical

☐ Very Important

☐ Important

☐ Exploring

☐ Not currently a priority

53. Do you require the brand to develop a highly distinctive digital entity?

☐ Yes

☐ No

☐ Unsure

54. What digital channels will be central to your launch?

Response:

SECTION 11

NAMIQ COMPAIPA CLEARANCE SCOPE

55. Which NAMIQ CompaiPA intelligence package are you seeking?

☐ NAMIQ Start
Basic naming and preliminary screening.

☐ NAMIQ Validate
Naming + trademark + domain intelligence.

☐ NAMIQ Global
Multi-jurisdiction trademark, commercial-use and domain intelligence.

☐ NAMIQ Enterprise
Comprehensive naming, trademark, commercial, domain, digital identity and strategic brand intelligence.

☐ Custom Intelligence Scope
I would like NAMIQ CompaiPA to recommend the appropriate scope.

56. Do you require new name generation?

☐ Yes

☐ No

☐ Already have names

57. If yes, approximately how many names would you like generated?

☐ 10

☐ 25

☐ 50

☐ 100

☐ Strategic shortlist only

☐ Other: ____________

58. Do you require a final shortlist?

☐ Yes

☐ No

59. How many final candidates should be investigated deeply?

☐ 3

☐ 5

☐ 10

☐ Other: ____________

SECTION 12

CLEARANCE PRIORITIES

60. Which risk concerns you most?

Rank from 1–8:

61. What would make you reject a name immediately?

Response:

62. What would make you willing to retain a name despite a moderate risk?

Response:

SECTION 13

TIMING & COMMERCIAL PRIORITY

63. When do you need the naming decision?

☐ Immediately

☐ Within 2 weeks

☐ Within 30 days

☐ Within 60 days

☐ Within 90 days

☐ Flexible

64. When is the planned launch?

Date / Period:

65. Is investment already committed to the proposed brand?

☐ Yes

☐ No

☐ Partially

66. What is the estimated commercial importance of this naming decision?

☐ New venture

☐ Major product launch

☐ Corporate rebrand

☐ International expansion

☐ Strategic transformation

☐ Other: ____________

SECTION 14

DECISION-MAKING

67. Who will approve the final name?

☐ Founder

☐ CEO

☐ Board

☐ Marketing Director

☐ Brand Team

☐ Legal Team

☐ Investment Committee

☐ Other: ____________

68. How many stakeholders will participate in the decision?

Number:

69. Do you require a board/executive presentation?

☐ Yes

☐ No

70. Do you require a formal NAMIQ CompaiPA Clearance Report?

☐ Yes

☐ No

71. Do you require an evidence ledger documenting search findings?

☐ Yes

☐ No

SECTION 15

PROFESSIONAL SUPPORT

72. Do you already have trademark counsel?

☐ Yes

☐ No

☐ We need a recommendation

73. Do you require assistance preparing a professional trademark-filing brief?

☐ Yes

☐ No

74. Do you require domain acquisition strategy?

☐ Yes

☐ No

75. Do you require brand architecture development after naming?

☐ Yes

☐ No

76. Do you require SEO/AEO/GEO brand-discovery strategy after naming?

☐ Yes

☐ No

SECTION 16

YOUR NAMING BRIEF

77. In your own words, describe the ideal name for your organisation/product.

Response:

78. Complete this sentence:

"Our ideal brand name should make customers feel..."

Response:

79. Complete this sentence:

"We absolutely do not want our brand to be perceived as..."

Response:

80. If you could solve one naming problem today, what would it be?

Response:

SECTION 17

UPLOAD SUPPORTING INFORMATION

Please provide any materials that can help NAMIQ understand your assignment.

☐ Company profile

☐ Product/service brief

☐ Existing brand strategy

☐ Competitor list

☐ Existing names

☐ Trademark search report

☐ Trademark registration certificates

☐ Domain portfolio

☐ Brand guidelines

☐ Investor presentation

☐ Business plan

☐ Other: ____________

SECTION 18

YOUR TOP 3 NAMING QUESTIONS

Question 1

Response:

Question 2

Response:

Question 3

Response:

SECTION 19

NAMIQ COMPAIPA INITIAL INTELLIGENCE OBJECTIVE

Based on your responses, what would you like NAMIQ CompaiPA™ to deliver?

☐ A distinctive brand name

☐ A defensible naming shortlist

☐ Trademark intelligence

☐ Domain intelligence

☐ Domain name viability assessment

☐ Commercial-use intelligence

☐ International clearance screening

☐ Digital identity assessment

☐ AI discovery assessment

☐ Complete NAMIQ Commercial Clearance Assessment

☐ All of the above

SECTION 20

FINAL DISCOVERY QUESTION

What would success look like for you?

Tell us what you would like to have in your hands at the end of the engagement.

Response:

NAMIQ COMPAIPA™

OUR INTELLIGENCE FRAMEWORK

Your Discovery Assessment will be translated into the appropriate NAMIQ workflow:

01 — UNDERSTAND

Understand your organisation, market, and strategic objective.

02 — DEFINE

Define the naming territory and commercial requirements.

03 — GENERATE

Create or refine strategically relevant names.

04 — SCREEN

Conduct initial naming and collision screening.

05 — CLEAR

Investigate trademark, commercial-use, and jurisdictional signals.

06 — VALIDATE

Assess domain registration status and domain name viability.

07 — DISCOVER

Evaluate digital identity, search, and AI-discovery considerations.

08 — ASSESS

Build the evidence-led risk profile.

09 — SHORTLIST

Identify candidates worthy of advancement.

10 — DECIDE

Prepare a decision-ready intelligence report.

11 — REVIEW

Support professional trademark counsel review where required.

12 — OWN

Proceed toward registration, domain acquisition, and brand deployment.

WHAT YOU RECEIVE

Depending on the selected scope, your NAMIQ engagement may include:

Brand Naming Intelligence

Strategic naming territory, name generation, and candidate evaluation.

Trademark Intelligence

Exact, similar, phonetic, visual, semantic, and relevant goods/services screening.

Commercial-Use Intelligence

Investigation of companies, products, services, websites and other marketplace signals.

Jurisdictional Intelligence

Assessment across selected national, regional and international sources.

Domain Intelligence

Registration-status research and domain portfolio analysis.

Domain Name Viability

Strategic assessment of memorability, usability, extension strategy and brand alignment.

Digital Identity Intelligence

Social, search, and online identity considerations.

AI Discovery Intelligence

Assessment of name distinctiveness and digital entity potential.

Clearance Matrix

Structured PASS / CONDITIONAL PASS / HOLD / REWORK / WITHDRAW assessment.

Evidence Ledger

Documented findings, sources, search scope, dates, and risk classifications.

Executive Report

A concise decision-ready summary for management, boards, investors or professional advisers.

IMPORTANT CLEARANCE PRINCIPLE

A NAMIQ COMPAIPA PASS IS NOT A LEGAL GUARANTEE.

NAMIQ COMPAIPA Commercial Clearance PASS means that, within the defined search scope and available evidence, no material blocking conflict has been identified by the NAMIQ screening methodology.

It does not guarantee:

• trademark registration;

• legal non-infringement;

• exclusive rights;

• absence of unregistered rights;

• successful opposition defence;

• domain ownership;

• availability after the search date.

Professional trademark counsel should review important filing and launch decisions.

This distinction is fundamental to responsible clearance intelligence. USPTO guidance notes that comprehensive searches should include registered and pending marks, relevant state/business sources, domain registries, and internet/common-law use; WIPO likewise recommends searching national/regional registers in addition to its Global Brand Database.

YOUR NEXT STEP

Ready to discover whether your next brand can carry your global ambition?

Complete the NAMIQ CompaiPA™ Discovery Assessment.

Tell us:

What you are building.

Where you are going.

What you want the name to achieve.

What risks you want investigated.

And how far you want the intelligence to go.

Then let NAMIQ CompaiPA™ build the intelligence scope around your specific requirements.

NAME IT.

CLEAR IT.

VALIDATE IT.

OWN IT.™

NAMIQ CompaiPA™

Enterprise AI Brand Naming, Trademark & Domain Intelligence OS

Discovery Assessment → Intelligence Scope → Clearance → Decision → Brand Opportunity

INTERNAL NAMIQ USE — DO NOT DISPLAY TO CLIENT

Initial Qualification

Lead ID: __________________

Assessment Date: __________________

Assigned Consultant: __________________

Priority:
☐ Standard
☐ Priority
☐ Enterprise
☐ Strategic

Estimated Scope:
☐ Naming
☐ Trademark
☐ Commercial Use
☐ Domain
☐ Digital Identity
☐ Global Clearance
☐ Full NAMIQ Enterprise

Primary Jurisdiction: __________________

Secondary Jurisdictions: __________________

Likely Nice Classes: __________________

Number of Candidates: __________________

Target Completion Date: __________________

Legal Counsel Involved: Yes / No

Domain Acquisition Required: Yes / No

Executive Presentation Required: Yes / No

Recommended Package: __________________

Estimated Engagement Value: __________________

Next Action: __________________

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